Today is a celebration for women all around the world,
Ladies who’ve dared to dream big, ever since they were little girls.
For the diversity and talent that lie within a feminine heart,
For the courage and determination that prevents us falling apart.
We can raise families and build businesses and be proud of all we’ve achieved
Where once over, visions of that scale, could never have been believed.
Ladies, stand up and be counted, smile at how far we have come
And Cherish every single day, as daughter, wife, companions or mum.
Don’t let anybody tell you that there are set paths for you to follow
As a little girl with a passion, is an inspiring woman of tomorrow.
So celebrate all women, and acknowledge the great things they do
And tell a lady close to your heart, just how much she means to you.
The simple first rule
branding and marketing anything
Creating a brand involves many interconnected parts. However no brand will stand the test of time without following Seth Godin’s first simple rule.