Personal Branding for Entrepreneurs

August 10, 2020

Art of Headshots provides the essential personal branding for entrepreneurs tool.

Your headshot is the spiritual logo of the founder. We don’t merely generate headshots but an Art of Headshots, which is photographed differently, with passion, observation and a meticulous system aimed toward realizing a portrait that will ignite smiles from your loved ones and interest from those who don’t know you yet.

Starting this Fall, we will be providing a unique product called Video Bio presented by Jessica Coulthard aimed at igniting a message for your captive audience between 1 to 3 minutes, making it easy for them to understand the essence of one’s brand.

I am an entrepreneur building a social enterprise that is both profitable and helpful to the community at large. We care about our clients, but we are also a family with all of our current and future photographers. We aim to provide the highest value out of any portrait studio on the planet while acknowledging those who work with us through our sensible business system.

Ignited Entrepreneurs Interview for Success

Jessica Coulthard of Ignited Entrepreneurs interviews Carlos about headshots

Everyone has a personal brand, whether they know or don’t know it. We make purchasing decisions depending on what we perceive our own brand to be and our perception of other brands. Ultimately we want to purchase products that fit our set of values. My wife wears her LuluLemons with pride while I am a Bay Day kind of person. She is proud of aligning herself with the urban and yoga vibe of Lululemon while I take pride in my sensible and frugal buying habits of Bay days.

Jessica Coulthard is an expert at lifting your brand to a new level through an interview process aimed at bringing out one’s best. Unfold your brand with Jessica Coulthard through her coaching services.

How to formulate branding for entrepreneurs

The following are eight ways for sharing one’s personal brand identity; know yourself, values, strengths, past, present and future, branding headshots, video bio, social media, and create partnerships with brands and individuals with shared values.

personal branding for entrepreneurs
personal branding for entrepreneurs
  1. Know yourself – Often, I watch a video of sales types trying to sell things on Facebook, and its way too easy to know that these were amateurs improvising ideology that comes from other people. Look at some of the most influential personal brands out there, Oprah, Trump, Gandhi and Marylin Monroe. You may like or dislike these people but understand them because they were real.
  2. Values – Define your value system to the core of who you are and not someone else’s? Consider the three celebrities mentioned earlier, who do they match? “I have always been greedy, let me be greedy for you…” Gandhi, Trump or Marilyn? ” The weak can never forgive. Forgiveness is an attribute of the strong.” Gandhi, Trump or Marilyn? “A Girl doesn’t need anyone who doesn’t need her,” Gandhi, Trump or Marilyn? Be true to yourself, and others will be inspired.
  3. Strengths – Identify your strengths, power and qualities.
  4. Past, present and future – Clearly define your past experiences such as education or life experience that has led you to the present and will transform the future you see for yourself and the community in which you live. Your mission and vision.
  5. Branding Headshots – A branding headshot is, as mentioned earlier, the logo of your soul—the easiest way to share one’s personal brand.
  6. Video Bio – A video bio by a professional like Jessica will help people understand your story, mission and vision.
  7. Social Media – Know that you know yourself and have definite values, strengths a mission and vision, headshots and a video bio. Share it with the World on Social media via Facebook, LinkedIn and professional sites in your field of expertise.
  8. Create Partnership with Brands and individuals with shared values – Post-COVID 19 has been the year where we see this in a much deeper way where some people do not feel safe until a vaccine is found while others t think its all a hoax. The intensity of both sides is equally as passionate – who will you align yourself with?
Mike-Bonner-Headshot for Bank of Montreal
Mike Bonner President for Bank of Montreal. BMO

The simple first rule of branding and marketing anything ( even yourself) by Seth Godin

Not a secret, often overlooked:

“Keep your promises”, Seth Godin


Art of Headshots Vancouver Studio

970 Burrard Street, Unit 234, Vancouver, BC V6Z 2R4

Art of Headshots Victoria Studio

1024 Meares St. Victoria, BC, V8V 3J6

Art of Headshots Kelowna Studio

23- 225 Glen Park Drive Kelowna, BC, V1V 2X5

Art of Headshots Austin Studio

1701 Guadalupe Street, Austin, TX 78701

Art of Headshots Calgary Studio

812A 16 Avenue SW, Calgary, AB T2R 0S9

Art of Headshots Regina Studio

1808 Smith Street, Unit 210, Regina, SK S4P 2N9

Art of Headshots Edmonton Studio

9662 101A Ave, Unit 203, Edmonton, AB T5H 0A7

Book an appointment with Art of Headshots using Setmore

Book an appointment with Art of Headshots using Setmore

Art of Headshots Toronto Studio

236 Margueretta St, Toronto, ON M6H 3S3

Art of Headshots Ottawa Studio

Ottawa, ON K1T 0S1

Art of Headshots Montreal Studio

435 Rue Beaubien, Studio 202B, Montreal, QC, H2V 3Z4

Art of Headshots Halifax Studio

29 Beaumont Drive, Lower Sackville, NS B4C 1V5